I’ve learned that people who don’t believe they are creative are usually wrong. Creativity isn’t limited to art, music, or literature. Being creative simply means you approach a challenge with a fresh look. You’re not a cookie-cutter robot who just churns out the same answer time and time again, regardless of the situation.

Look at "creative financing" which is prevalent in home sales. If you’re a forward-thinking sales person, you continue to explore "outside the box" thinking to help your clients secure the home they want, at a rate that will keep them in their home as long as they wish. They are relying on your ingenuity and knowledge of the process to find solutions that the layperson hasn’t discovered. "Creative financing" doesn’t mean locking a person into more debt than they can afford. That’s what contributed to this mess, and gave the term a really bad connotation.

So, get away from the term "creative financing" and instead explore "creative solutions.” Yes, it’s tougher to find the financing, but it’s by no means a rock-solid impasse. You need to unleash your ingenuity and talk to the financing sources in your network. You must also work to expand that network to keep broadening your creative resources. And so on and so on. Ask questions of your providers. Give them scenarios and get their take on what will work and what won’t. Demand creativity from them as well! Your diligence will make the difference between an offer and a closing.

Keep Selling,

Myers

Posted In: New Home Sales Training, Personal Development

Tags: creativity, financing, home mortgage, myers barnes, New Home Sales Training