The 5 Activities of a Sales Manager — New Home Sales Training
Posted by: Myers Barnes | Published: Aug, 27, 2009What does it take to be an effective manager? How can you run a high-performing sales team? There are five basic activities in which you should invest your time:
1. Recruit. Be on the constant lookout for the brightest talent. The best time to look for new sales talent is when you don’t need them. Even if you have a full complement of stars, you can always use another stellar performer. If you wait until you desperately need someone, you might take the first person who potentially fits the bill, which is a compromise you shouldn’t be willing to make.
2. Train. There’s no such thing as a bad salesperson, just a bad manager. Invest in the training process! And keep it going on a continual basis.
3. Motivate. Everyone needs his own "stimulus package" now and then. Stay in constant contact with your sales team, be aware of their challenges and successes, and make sure they have the tools they need to do their job exceptionally!
4. Retain. When you have a peak performer, you might be inclined to recline—to sit back and enjoy the success. But a top salesperson can go anywhere, so put the time into retaining your AAA players. Communicate. Celebrate their successes. Find ways to keep your star challenged, motivated, and rewarded!
5. De-hire. A salesperson who is not making a significant contribution toward the goal makes the choice to be de-hired, not fired. Firing means you have made the choice. After you have properly managed the individual, provided the tools and motivation, and seen no results, let this one go. If you’re not doing the hiring correctly, you’d better be darn good at de-hiring!
Once you’ve worked your way through this list, go back and start again. Management is not finite; it’s perpetual.
Myers
Posted In: New Home Sales Management Training
Tags: hiring, motivate, new home sales management, Sales Management, sales person, sales training program, skills, tools, train