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The man who does not read good books has no advantage over the man who cannot.

Recommended Resources

Recommended Books on Sales

The Myers Barnes Library:

How I Raised Myself From Failure to Success In Sales: Frank Bettger, Amazon.com

Raving Fans: A Revolutionary Approach to Customer Service: Ken Blanchard and Sheldon Bowles, Amazon.com

Advanced Selling Strategies: Brian Tracy, Amazon.com

Secrets of the Superstars: Bonnie Alfriend, BuilderBooks.com

How to Get Control of Your Time and Your Life: Alan Lakein, Amazon.com

Use What You’ve Got: Barbara Corcoran, Amazon.com

Deal With It!: Jeff Shore, Signature Book Printing

Selling For Dummies: Tom Hopkins, Amazon.com

Why We Buy: The Silence of Shopping: Paco Underhill, Amazon.com

Dress For Success: John T. Malloy, Amazon.com

Spin Selling: Neil Rackham, Amazon.com

Best Practices Guide to Residential Construction: Steven Bliss, Amazon.com

Conceptual Selling: Robert G. Miller, Amazon.com

The Sales Bible: Jeffrey Gitomer, Amazon.com

What Clients Love: Harry Beckwith, Amazon.com

The Greatest Salesman in the World: Og Mandino, Amazon.com

The Patterson Principles of Selling: Jeffrey Gitomer, Amazon.com

Goals: Brian Tracy, Amazon.com

Ziglar On Selling: Zig Ziglar, Amazon.com

New Home Sales: Dave Stone, BuilderBooks.com

Strategic Selling: Robert B. Miller, Amazon.com

Eat That Frog: Brian Tracy, Amazon.com

How To Get Anything You Want: Nido Qubein, Amazon.com

Little Red Book of Sales Answers: Jeffery Gitomer, Amazon.com

Who Moved My Cheese?: Spencer Johnson, MD, Amazon.com

Real Estate According to Mike Ferry: Mike Ferry, MikeFerry.com

Thinking For a Change: John C. Maxwell, Amazon.com

The Time Trap: Alex MacKenzie, Amazon.com

Failing Forward: John C. Maxwell, Amazon.com

Relationship Selling: Jim Cathcart, Amazon.com

Recommended Books on Sales Management

Build a Successful Sales Program: Perry Goldman, PhD., MIRM, BuilderBooks.com

New Homes Sales Management: Alfriend and Tiller, BuilderBooks.com

Inside The Magic Kingdom: Tom Connellan, Amazon.com

Beyond The Summit: Todd Skinner, Amazon.com

It’s Your Ship: Captain D. Michael Abrashoff, Amazon.com

The Five Dysfunctions of a Team: Patrick M. Lencioni, Amazon.com

The Practice of Management: Peter Drucker, Amazon.com

Monday Morning Leadership: David Cottrell, Amazon.com

Wooden on Leadership: John Wooden, Amazon.com

The Servant: James C. Hunter, Amazon.com

Death By Meeting: Patrick Lencioni, Amazon.com

Winning: Jack Welch, Amazon.com

The Top Ten Mistakes Leaders Make: Hans Finzel, Amazon.com

Thinking For A Change: Brian Tracy, Amazon.com

The Home Builders Sales Management Tool Kit: BuilderBooks.com

Memos From The Chairman: Alan C. Greenberg, Amazon.com

Re-Imagine!: Tom Peters, Amazon.com

The Fifth Discipline: Peter Senge, Amazon.com

How To Get control Of Your Time and Your Life: Alan Lakein, Amazon.com

Moneyball: Michael Lewis, Amazon.com

Recommended Books on Finance and Wealth Building

Cracking the Millionaire Code: Mark Victor Hanson and Robert G. Allen, Amazon.com

The Instant Millionaire: Mark Fisher, Amazon.com

Master Your Money: Ron Blue, Amazon.com

Rich Dad’s Guide To Investing: Robert Kiyosaki, Amazon.com

The Automatic Millionaire: David Bach, Amazon.com

The Ultimate Gift: Jim Stovall, Amazon.com

The Richest Man in Babylon: George Clason, Amazon.com

The One Minute Millionaire: Mark Victor Hanson, Amazon.com

Conversations With Millionaires: Litman, Oman & Allen, Amazon.com

The Art of the Deal: Donald Trump, Amazon.com

106 Mortgage Secrets All Homebuyers Must Learn: Gary Eldred, Amazon.com

The Wealthy Barber: David Chilton, Amazon.com

The Millionaire Next Door: Thomas Stanley & William Danko, Amazon.com

Recommended Books on Marketing

Selling The Invisible: Harry Beckwith, Amazon.com

Purple Cow: Seth Godin, Amazon.com

How to Become a Marketing Superstar: Jeffrey J. Fox, Amazon.com

Free Prize Inside: Seth Godin, Amazon.com

The Wizard of Ads: Roy Williams, Amazon.com

Lovemarks: Kevin Roberts, Amazon.com

Magical Worlds: Ray Williams, Amazon.com

The Experience Economy: Joseph Pine II and James Gilmore, Amazon.com

Secret Formulas: Roy Williams, Amazon.com

The 22 Immutable Laws of Branding: Al and Laura Ries, Amazon.com

The End of Marketing As We Know It: Sergio Zyman, Amazon.com

The 22 Immutable Laws of Marketing: Al and Laura Ries, Amazon.com

Guerrilla Marketing: Jay Conrad Levinson, Amazon.com

Recommended Books on Psychology and Mindset

What To Say When You Talk To Yourself: Shad Helmstetter, Amazon.com

The Power Of Your Subconscious Mind: Joseph Murphy, Amazon.com

The World Is Flat: Thomas L. Friedman, Amazon.com

The Complete Idiots Guide To Psychology: Joni Johnston, Amazon.com

Thinking for a Change: John Maxwell, Amazon.com

It’s Not About the Bike: Lance Armstrong, Amazon.com

Success Is A Choice: Rick Pitino, Amazon.com

Halftime: Bob Buford, Amazon.com

Maximum Achievement: Brian Tracy, Amazon.com

The Magic of Believing: Claude M. Bristol, Amazon.com

Man’s Search For Meaning: Viktor Frankl, Amazon.com

Psycho-Cybernetics: Maxwell Maltz, Amazon.com

A Whack On The Side Of The Head: Roger von Oech, Amazon

Change Your Thinking, Change Your Life: Brian Tracy, Amazon.com

The Art Of War: Sun Tzu, Amazon.com

He Can Who Thinks He Can: Orison Swett Harden, Amazon.com

The Ant and the Elephant: Vince Poscente, Amazon.com

100 Ways To Motivate Yourself: Steve Chandler, Amazon.com

Think and Grow Rich: Napoleon Hill, Amazon.com

Six Thinking Hats: Edward de Bono, Amazon.com

Cracking Creativity: Michael Michalko, Amazon.com

The Bible: GOD, Amazon.com

Recommended Videos & DVDs

24 Closing Techniques: Brian Tracy, Nightingale-Conant

Recommended Audio Programs

The Psychology of Selling: Brian Tracy, Nightingale-Conant

The Universal Laws of Success: Brian Tracy, Nightingale-Conant

The Psychology of Achievement: Brian Tracy, Nightingale-Conant

Secrets of Power Negotiation: Roger Dawson, Nightingale-Conant

The Psychology of Winning: Dennis Waitley, Nightingale-Conant

The Art of Exceptional Living: Jim Rohn, Nightingale-Conant