Self-talk. Psycho babble. Inner dialog. We all experience it…including those new home buyers who stop by your model homes. Regardless of what they’re saying to you, however, the talk thread inside their heads may be spinning a different tale. So that’s where you need to be…tuning into the what they’re telling themselves. Then when your buyers throw out their objections, you’ll make the connections to what they’re really feeling.
The next 12 blogs will give you some food for thought on the differences between what crosses their minds and what rolls off their tongues.