In this new home sales training video Myers talks about one of the most misunderstood topics in the new home sales industry today. Price. This is a huge battle between the customer and sales person. But is it? Many sales people and business owners always think that price is the only denominator to deter their sales. Pricing objections are a knee-jerk reaction to large ticket items but they are not as big a deterrent as many sales people think.
Find out more about how to understand the question “how much is it?” And how you can overturn the price objection and get to the bottom of what this objection really means.