New Home Sales Training: Passing Judgement

Mind your appearance! In a USA Today poll of 651 sales managers, the biggest deterent to a salesperson selling was appearance-by a whopping 94%. You do not have to be the best looking in a group, though you always strive to look your best. A book is always judged by the cover and judgement is passed in one to four seconds during the meet and greet phase of the selling process. In that one to four seconds you will be sized by your appearance.

Seriously speaking, Myers

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