My clients consider me a “turnaround specialist,” which is, by definition, a person with special knowledge and ability who is devoted to one area of study and research.
Elaine Morgan, an author who wrote several books on evolutionary anthropology, explained her preoccupation with a singular topic this way: A specialist tends to think in grooves.
That’s how I think. My focus of study is on selling homes and my particular groove is selling NEW homes. As a result, I have been fortunate to excel in sales strategy, and the art of the turnaround.
That sets me apart from most of the sales trainers in the industry today. It has become my Unique Selling Proposition (USP). I’ve built a reputation for helping salespeople, managers, builders and companies get from where they are to where they want to be. I teach them how to reverse direction and to stay on track until they achieve profitability.
Not a simple task, if you think about it. Most folks confuse a groove with a rut. They believe they’re focused and heading in the right direction, but in reality, they’re just digging a deeper hole. They’ve lost their vision.
When I’m able to turn them around and give them a fresh perspective, they get their groove back. They are re-energized, rededicated and ready to put their own spin on success.
What about you? Are you in the grove of innovation of the turnaround that can help you with your comeback?
Myers Barnes is America’s favorite new home sales trainer, author, speaker and consultant. For more information, please visit www.myersbarnes.com.