Let go: The lesson of the monkey’s fist
Hunters in Africa and Asia learned that the best way to catch a monkey is by playing to its inability to let
July 7, 2021
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Tips to a successful sales training program
Sales training is not a one-off activity. Life changes, creating new challenges for homebuyers. The market shifts, causing new home sales professionals
July 1, 2021
Tips for the new home sales newbie
Whether you’re an experienced salesperson or brand new to the business, selling new construction for a builder presents a unique experience. I’ve
June 16, 2021
You can’t teach attitude
I’ve coached hundreds of sales professionals in my career. I believe I’ve taught them essential skills. Attitude isn’t one of them. You
June 9, 2021
Courage and discourage are more connected than you think
We’ve all had moments of feeling discouraged. Things didn’t go as we hoped. Disheartened, the letdown leaves us feeling like we’ve failed.
June 2, 2021
The discovery process in new home sales
To me, the discovery process in new home sales is the most important part of the selling process. Without asking the right
May 26, 2021
Is your sales team getting rusty?
We’ve been experiencing a housing market that’s more active than today’s new home sales professionals have ever seen. As they are excitedly
May 19, 2021
The ROI of Sales Training: Getting what you pay for
What is the ROI of sales training? Like anything else, you get what you pay for. I’m often asked, “How long does
May 12, 2021
You’re selling to people. Here are the rules.
It’s easy to give too much power to a buyer. You stumble with dealing with price resistance. You let their demands push
May 5, 2021
Inspire your team. Then get out of their way!
A leader’s role is to inspire people and motivate their people to achieve results. It is also the job of a leader
April 21, 2021
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