Follow the Leads: Where Homebuilders are Failing Their Own CRMs.
The job of a website is to generate leads—to guide someone to walk through your door. What you and your sales team
December 23, 2014
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New Home Sales Training: Unsold Homes Are Not An Asset
I know an inventory of new homes may look like an asset on the balance sheet, but they can clog your cash
March 8, 2012
Today’s model home may have Windows® … but no doors.
Too many builders are shackled by tradition and the how-things-used-to-be approach to sales. That’s understandable. For decades, buyers have gone to model
January 20, 2012
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