Cory Charles: It’s time to reset your thinking about selling homes.
Cory Charles is many things—the Director of Training for K. Hovnanian Homes, a speaker, a member of Pro Builder’s 40 Under 40
August 3, 2022
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The rewards of letting go of fear
Fear is natural. This emotion is sparked by our innate sense of threat. But how you manage your fear is the difference
October 19, 2021
Tips to a successful sales training program
Sales training is not a one-off activity. Life changes, creating new challenges for homebuyers. The market shifts, causing new home sales professionals
July 1, 2021
Tips for the new home sales newbie
Whether you’re an experienced salesperson or brand new to the business, selling new construction for a builder presents a unique experience. I’ve
June 16, 2021
Sales shortcuts fail you in the long run
Taking a shortcut is a solution to being in a rush. But how many times have you chosen to take “the back
December 2, 2020
The value of following a great sales process
You follow a recipe for cooking. You read the instructions (usually) to assemble something. So why is it that so many new
November 13, 2020
Things have changed. Adapt your sales process.
So many changes have impacted us over the past couple of years, and, particularly, the last few months. Technology has paved a
July 1, 2020
Are you burnt out or rusted out?
“I am SO burnt out. I just need a break!” How many times have you heard this complaint? How many times have
June 18, 2020
Leak #6: Low or No Accountability Toward Training and Skills Based Selling – Leaking Profits: Article 9
In order to prevent leaking profits you can’t just recruit sales people to fill the seats on your sites, there must be
December 10, 2013
New Home Sales Training: Self-talk Scenario #4
By now you’ve figured out from our self-talk scenarios that what a buyer says isn’t completely what they mean. Whether it’s a
May 28, 2012
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