Leak #15: Lack of an Identifiable Sales Process – Leaking Profits: Article 18
Selling is a process, which means it follows a series of identifiable steps in order to progress from prospecting to closing. If
March 18, 2014
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Leak #14: Misusing Sales Meetings – Leaking Profits: Article 17
Are you having sales meetings or just gatherings? What do you achieve in your meetings that you couldn’t do with internal communications
March 11, 2014
Leak #13: Overlooking The Cost of Your Traffic – Leaking Profits: Article 16
You’ve already learned about effective recruiting, proper marketing, staffing your models properly and training your agents to use CRM to build relationships.
March 4, 2014
Leak #12: Failing to Generate Referrals – Leaking Profits: Article 15
When you build new homes you are building a community. When you build a community you are building relationships. You’re in the
February 25, 2014
Leak #11: Ignoring Realtor Participation – Leaking Profits: Article 14
As we talk about leaking profits in the new home sales industry it’s important that you pay attention to real estate agent
February 18, 2014
Video: Driving for a Better Price
Since the dawn of time consumers have been trying to convince sales people that price is the most important….but we know this
February 11, 2014
Leak #10: Overlooking Cancellation Recovery Ratio – Leaking Profits: Article 13
We’ve already learned that there are many places where profits leak from your new home sales business. We’ve explored sales activities, proper
February 4, 2014
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January 28, 2014
Leak #9: Using Non-targeted Compensation – Leaking Profits: Article 12
Salespeople are in this profession because they recognize the potential for greater earnings. What are you offering for inducements to stimulate them
January 21, 2014
Video: Failure Is An Event, Not A Person
Too many people in life allow failure and setbacks to get the best of them. While a few accept life’s challenges as
January 14, 2014
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